Unitas Wholesale has launched a new Plan for Profit Focus On guide to help retailers prepare for the busy back-to-school and back-to-higher-education period in August and September.
Focus On: Back to Routine, which covers Back to School, College & Uni contains exclusive insight on snacking and confectionery from category experts at Swizzels, Haribo, PepsiCo and KP Snacks. As well as tips from retailer Asiyah Javed of Day-Today Alloa Road, Stenhousemuir, Falkirk.
Asiyah said: “The back-to-school period is very busy for us. We’ll hand out free goody bags to children in the first week back. The bags will contain a bottle of flavoured water, fruit, and snacks. They don’t cost us very much to make, but the loyalty it fosters makes it invaluable.”
In addition, the guide includes a breakdown of the 35 must-stock confectionery lines, top 15 snacking SKUs and top five sweet bags. Retailers will also find advice on food-to-go, healthier choices, and merchandising.
Tracey Redfearn, Head of Marketing and Communications at Unitas Wholesale, said: “The back-to-school period is one of great upheaval for the UK’s 19 million families and 3 million students. We’re delighted to offer such a comprehensive guide for retailers to maximise their sales and profits during this crucial time.”
The guide is available online and from selected Unitas Wholesale member depots.