Trebor is encouraging shoppers to ‘Own It’ in 2022 by giving them the chance to win £10,000 in cash, as well as hundreds of confidence-boosting prizes.
The Own It campaign will give winning consumers prizes that help them own their style, their fitness or their side-hustle, helping them feel prepared and ready to face whatever stands in front of them. As well as the £10,000 jackpot, other winners will get the chance to reward themselves with their own personal stylist or private shopping experience, their own personal trainer or nutritionist, or their own business coach or office space, among a host of prizes.
To win, shoppers simply need to pick up a Trebor multipack or single pack, enter their contact details and barcode on the pack at Trebor.co.uk and follow the instructions on the site. There they will find out instantly if they’ve won one of the confidence-boosting prizes and be entered into the £10,000 prize draw.
The promotion launches in March and runs through the year, supported by a £1.6m campaign that includes social, digital and out-of-home advertising, as well as a suite of POS support for retailers.
Nancy Moore, Brand Manager for Trebor at Mondelez International, commented: “We want to give our consumers the confidence and opportunity to take on the world – however they want to do that. The ‘Own It’ campaign is designed to ensure that by buying their favourite mints brand, they are ready to do this.
“Trebor is the brand leader in the mints category and, as always in an impulse category such as this, ensuring that promotions are as visible as possible to shoppers is key.”
For more details on the promotion or on how to drive mint sales, retailers can visit deliciousdisplay.co.uk.
