Spar Garthamlock celebrates launch of World Athletics Indoor Championships

An image of Spar Garthamlock World Athletics Indoor Championships party

Spar Garthamlock held a party to celebrate the launch of festivities for the 2024 World Athletics Indoor Championships. 

Spar Scotland is an official event supporter of the 2024 World Athletics Indoor Championships taking place in Glasgow from 1-3 March. 

The party saw one of Scotland’s most accomplished international athletes, Eilidh Doyle, join in the activities on the day. She was surprised with a birthday cake from the store team, delivered by one of Spar Scotland’s lorries featuring a new livery to promote the world sporting event. 

Also attending on the day was Scottee the official mascot for the 2024 World Athletics Indoor Championships in Glasgow.  

Hundreds of residents attended and children from two local primary schools, Avenue End Primary and Sunnyside Primary, also visited. The schools were each were presented with a £250 cheque donation. 

There was also a face-painter, balloons, Snappy Shopper Photobooth, and the Spar spinning wheel was on hand to give-away 100 goody bags and a variety of prizes including Spar shopping vouchers. 

Suppliers Rollover Hotdogs and PK Foods kindly provided shoppers with complimentary product samples. Browning’s the Bakers also handed out ‘Gold Medal Winner’ biscuits created especially for the day and decorated with the Spar logo. 

In addition, SGF’s Healthy Living Programme was set up in the store, offering children the chance to taste food and deliver a treasure hunt around the store. 

Paula Middleton, Head of Marketing at Spar Scotland, said: “We had a great day celebrating our official event support of the World Athletics Indoor Championships. There was a real party atmosphere in the store, and we were delighted to see hundreds of residents turning up to enjoy the festivities. 

“We are very grateful for Eilidh’s time and support, meeting local shoppers, posing for photographs and signing autographs. We were also especially thrilled that she chose to celebrate her birthday with us. Scottee, the official mascot, was looking very smart, sporting a brand-new event uniform.

“Spar Scotland is proud to be an Official Event Supporter of the 2024 World Athletics Indoor Championships. As one of the biggest and highest profile events in the sporting calendar to take place in Scotland this year, we look forward to seeing huge crowds attend the event in Glasgow and some thrilling athletics.” 

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