Scotmid has announced a new, year-long partnership with cancer support charity Maggie’s.
Over the next 12 months, Scotmid and Maggie’s will work hand-in-hand to raise awareness, fundraise, signpost and offer tangible support to those living with cancer throughout Scotland.
As part of the collaboration, Maggie’s ‘Support Squad’ will visit Scotmid stores across the country, engaging with customers to raise awareness and funds. These ‘pop-up’ events will let customers learn more about the resources available to them and how they can contribute.
Scotmid stores have also introduced exclusive Maggie’s-branded merchandise, including limited-edition pin badges and air fresheners. Additionally, Scotmid employees are encouraged to get involved in local fundraising activities, bringing their own ideas to the table to enhance community engagement.
Beyond fundraising, a key focus of this partnership will be to educate communities about the services that Maggie’s offers to those living with cancer. From emotional support to practical advice, Maggie’s centres provide a lifeline to individuals and families during some of their most challenging times.
Dame Laura Lee, Chief Executive of Maggie’s, commented: “We are delighted to be partnering with Scotmid, an organisation renowned for its dedication to community causes. Together, we aim to shine a light on the profound impact cancer has on lives and to remind those living with a diagnosis that they are not alone. It is wonderful to think that Scotmid stores will now help ensure people with cancer, as well as family and friends, get the support they need at possibly the most difficult time of their lives.”
Karen Scott, Chief Executive at Scotmid, said: “Supporting our communities is at the heart of everything we do at Scotmid. We are excited to partner with Maggie’s to raise both awareness and vital funds for a cause that touches so many lives. The money we raise will help ensure that more people can access the care and support they need during such a critical time. We look forward to making a difference together.”
Thanks to the hard work and dedication of staff, members, and customers Scotmid has raised £3.25m across its last 10 charity partnerships.