Scotmid is introducing an evening ‘takeaway’ offering in five of its stores.
The menus are an extension of Scotmid’s existing food-to-go offer and will be available every day from 4pm to 9pm.
The news comes as insight agency MCA predicted 4.1% growth for the fast food convenience out-of-home market in 2019 and after the British Takeaway Campaign recently revealed Scots splashed out £1bn on takeaways last year.
In Edinburgh and Drumnadrochit, Scotmid has partnered with Big Al’s Burger Bar to offer customers flame-cooked burgers with Brioche buns; it has also linked up with the Pizza Art brand in stores in Edinburgh, West Lothian and Elgin.
Both partners will provide an extensive menu for customers made fresh to order, with the opportunity to personalise orders. The burger bar will offer an array of salad, sauce and side options. The Pizza Art menu also includes a Chicken Tikka pizza choice (pictured), developed on the back of customer demand following menu tastings.
Burger deals start from £3.79 and a 12” Margherita pizza starts at £4.
Big Al’s Burger Bar is live in Kingsknowe, Edinburgh and will open in Drumnadrochit on 25 September.
The Pizza Art takeaway launches in Carrickknowe, Edinburgh on 12 September; Thornhill, Elgin on 26 September; and Polbeth, West Calder on 10 October.
Scotmid hopes to roll the new concepts out to further stores in the future.
Danny Scobie, Food-To-Go Operations Manager at Scotmid, said: “In the majority of our stores, 50% of the footfall comes after five o’clock and we know from customer research over the last few years that they are looking for more options around meal solutions. With people’s lives becoming increasingly time poor, it’s important that we offer our customers convenient and quick food on the move, without hindering on quality. Our customers look for premium products that are also great value. The introduction of our burger and pizza takeaways do just that.”
