Scotmid introduces locally-produced frozen range in Aberdeenshire stores

Kirsty Carnegy and Anna Mitchell

The range comprises a variety of vegan, Asian-inspired and traditional meals, including a Wild Mushroom Risotto, Teriyaki Chicken, Meatballs in a Red Pepper Sauce, and a Beef Stroganoff.

The range is launching in Scotmid’s Inverbervie and Laurencekirk stores as part of an initial trial, partially funded by the Scottish Grocers Federation Go Local programme, which aims to support convenience stores across Scotland to provide dedicated, long-term display space for locally-sourced Scottish produce. Funding from the programme has already supported Scotmid’s investment in – and launch of – The Butchery at Scotmid’s Broxburn store.

Kirsty Carnegy, Head of Local Sourcing at Scotmid, said: As a convenience retailer, we are continually looking for ways we can improve, enhance and expand our customer offering on many different levels.

“We have had a close working relationship with Castleton Farm for a number of years and are delighted to have worked closely with them to develop their new frozen range for our stores. The range is already proving popular with customers.”

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