Baxters ups its game for anniversary

Baxters Royal Game soup

Baxters has released a limited-edition label for its Royal Game soup to celebrate 150 years in business.

The packs, which bear a contemporary label inspired by an original 1930s design, are available now from Booker and Nisa with an RSP of £1.10.

The venison and pheasant soup, first created in 1929, is low in fat, low in calories and a good source of protein.

Audrey Baxter, Executive Chairman and Group CEO at Baxters, said: “Royal Game was one of the first soups my grandmother Ethel created, and the limited-edition tin gives our loyal customers an opportunity to share a little piece of our history.”

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This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.