House of Suntory’s Roku Gin has launched Roku Sakura Bloom Edition, a limited-edition gin inspired by the Sakura flower and Japan’s spring cherry blossom festival.
The gin offers a soft and elegant, sweet floral taste, layered with hints of saltiness from the blossom leaves. It is an articulation of the Japanese concept of shun, the moment when nature is at its peak in flavour and freshness.
James Bowker, Global Advocacy Manager of Beam Suntory, said: “Shun is a concept unique to Japanese culture. It captures something magical, a moment when the natural world is at its most energised. The Roku Sakura Bloom Edition will be an expression of that concept – a bright and fresh-flavoured gin containing botanicals that are harvested at the peak of their vibrancy and taste.”
Roku Sakura Bloom Edition (ABV 43%) has an RSP of £33 and is the first release in Roku Gin’s Festival Collection, a global series inviting gin drinkers to experience the pinnacle of every season.
