Unilever has launched Pot Noodle Fusions, a new range designed to cater to the more experiential shopper and offer a new flavour experience.
A trio of Asian-inspired flavours – Katsu Curry, Chili Chicken and Thai Green Curry – is available now in 100g packs with an RSP of £1.39.
To cater to the three out of four shoppers now looking for plant-based ranges in the category, the Pot Noodle Fusions range is EVU vegan validated. This move also ensures the range is in line with the wider Unilever Future Foods ambition of moving towards more plant-based products.