The pint of no return

£7 pint

Unlike Mrs UTC, Under The Counter doesn’t like spending money. Therefore it’s no surprise that the current cost-of-living crisis is starting to get to him.

He was just about keeping his knitting from ripping until Brewgooder boss Alan Mahon predicted that the price of a pint could soon push past the seven quid mark.

Speaking to the BBC, Mahon said the price of raw ingredients, such as wheat and barley, were rising faster than the rate of inflation. He also warned of the impact of “eye-watering” energy prices.

UTC has, of course, been here before many times. At six pounds a pint, a fiver, £4 and so on. But seven quid? When he first started making his own way in the world, The Auld Yin considered himself lucky to be making seven quid a week.

The interview with Mahon garnered over 1,300 comments on the BBC website, none of them positive. One upset reader, BillyBanter, said: “The day I pay £7 for a pint of Tennent’s is the day I give up beer for good!”

Never mind eye-watering energy bills. The mere thought of giving up his beloved Tennent’s, as Mr Banter suggests, brought a tear to UTC’s myopic old eye.

Under The Counter

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This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.

This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.