One Stop has announced that from 21 October, it will phase out its current own-label products and replace them with Tesco’s ‘Core Own Brand’ range in all of its stores, both company-owned and franchise-operated.
Tesco Core Own Brand products will be introduced in phases, starting in the next month and rolling into next year.
One Stop hailed the move as a “game-changer”. It said offering Tesco products will provide its franchise partners with the competitive edge to enhance customer proposition and increase footfall and basket size, while benefiting from Tesco’s extensive market research and product innovation.
The own-brand range will also be available on Deliveroo, Just Eat, Uber Eats and Snappy Shopper.