With Team GB rocketing up the medal table in Rio, One Stop has developed an internal engagement programme – ‘Going for Gold Customer Service’ – to encourage its team of store colleagues and Franchisees alike to go out of their way to give outstanding customer service.
The first initiative is to encourage customer engagement with the ‘Food for Thought’ feedback survey, with all colleagues who are recognised by customers via ‘Top Banana’ comments being in with a chance of winning a gold medal and money for their store.
The second initiative is taking part in active sells during the Olympic weekends to give colleagues the time and chance to talk to their customers, to tell them about the products but also to get to know them a bit better.
The programme also enables all colleagues and Franchisees to champion the Food Bank collections that are already in stores during the month of August, sharing details of which local initiative they are collecting for.
Mark Williams, Retail, Distribution and Property Director at One Stop commented: “We’re all really excited about the programme and seeing the reaction from our store colleagues, franchisees and customers through our internal communication tools Yammer and Slack, and our Food for Thought Survey. It gives our colleagues and franchisees the chance to really get to know their customers and most importantly have some fun!”
