Nisa has launched a new selection of cake snacks and bites as part of its Heritage own label range, now available for members to order.
The new range consists of six lines including 5-packs of Chocolate Oaties, Caramel Shortcakes, Flapjack Slices and Chocolate Brownies, in addition to cartons containing 15 Mini Flapjack Bites and Double Chocolate Brownie Bites.
The new cakes, supported by instore point of sale materials, aim to help retailers drive additional impulse sales and make the most of the Big Night In occasion, as well as shoppers looking for picnic treats with the warmer weather moving in.
Kim Brown, Head of Fresh, Frozen and DTS at Nisa, commented: “We are delighted to launch these fantastic new additions to our Heritage range and hope they will deliver an uplift in sales and basket spend for our members by catering for consumers shopping on impulse or looking for a tasty snacking or sharing treat, whilst delivering a healthy profit margin for our members.
“We continuously look for ways to develop our own label offer further and support our retailers in delivering quality and value to their customers.”