Following on from last year’s “You say. We say” campaign, Nisa is set to launch a series of light-hearted product and price spots.
The short adverts feature a humourous eyebrow-raising Nisa storekeeper holding different price promotion boards and receiving delighted reactions from, amongst others, an old lady and a cuckoo clock.
Ian Bishop, Marketing Director at Nisa said, “We want to champion great deals for the customer and create business success for independent retailers. We have had some fun with the promotional activity this year to help us cut through the price clutter and tell people about the extensive range of well-known brands they can find at their local Nisa.”