Festive sales surge for Nisa

Nisa lorries

Nisa saw sales rise by 17.7% to £277m over the Christmas period (10 weeks to December 31, 2017), driven by an increase in the numbers of stores served, and a positive like-for-like performance.

The strong trading performance reflected an increase of 269 stores served in the 10-week period. Organic growth of 106 stores was boosted following the collapse of P&H with new contracts to supply 140 Costcutter and 23 McColl’s stores.

A further 1,090 Costcutter stores are expected to start trading from this month.

Investment in seasonal promotions to drive member sales over the festive period saw like-for-like sales increase by 1.7%.

Nisa’s fresh range registered an overall 23.1% increase in sales, with pre-pack fruit up 38.1%, pre-pack vegetables up 38.6% and ready meals up 43.7%.

Arnu Misra, CEO Nisa Retail, commented: “We successfully invested in promotions to assist our members over the key festive trading period, resulting in positive like-for-likes and good organic growth in store numbers. The total number of stores served by Nisa was also increased by two large new contract wins. Nisa has delivered a strong programme to help drive sales and footfall in our members’ stores, and with the support of our members, we have built a solid foundation for 2018.”

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This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.