Nisa Chief Executive, Ken Towle, is to join Asda as Retail Director.
Towle joined the symbol group in May 2018 and previously spent 30 years with Tesco.
He said: “It’s an exciting time to be joining the Asda team and I am really looking forward to getting started later in the year.”
Mohsin and Zuber Issa, who own Asda with TDR Capital, said: “Ken’s considerable expertise as a Retail and Wholesale CEO with many years’ experience in some of the largest and most complex businesses, both in the UK and internationally, make him the right person to lead our retail operations team.”
They added: “We are delighted that we continue to attract such talent to our great business. Together, we will continue to put our customers at the heart of all our decision making and focus on delivering excellent service in what we know will be another challenging period for consumers.”