New Zealand wine enjoys big Christmas presence

New Zealand white wine
Credit: Rebecca Gibb MW

Wine from New Zealand enjoyed a fine festive season, according to the latest performance figures of all wine in the UK market.

In the four-week period leading up to 28 December 2024, New Zealand white was the country-of-origin leader in the Still White Wine category, with value growth up 7.3% and volume growth up 9.7% compared to the same period last year.

Annual Scan data compiled by Nielsen IQ showed New Zealand whites maintained a high average price of £8.09 per bottle, well above the market average of £6.69. MAT value growth was up 9.2%, with volume up 9.8%.

New Zealand reds also enjoyed a cracking Christmas, with the average price per bottle commanding over £10.50.

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