Love it or hate it brand Marmite is launching a personalisation campaign, with consumers given the chance to personalise classic 250g Marmite jars with their or someone else’s name.
The personalised jars will be available to buy via a Facebook app, hosted on the Marmite Facebook page.
Philippa Atkinson, Assistant Brand Manager for Marmite, said: “We’re delighted to be entering the growing market for personalised products. Marmite has an innate ability to create talkability and we believe our personalised jars will do just that.”
Personalised classic 250g Marmite jars have an rrp of £4.99, with a fixed delivery cost of £2.99. An additional gift box costs £1.