Maoam has unveiled its brand new TV commercial, which amplifies its 2016 campaign message ‘Full On… Till It’s Gone’.
The advert shows how Maoam “stands for unlimited fun and is the brand of choice for those who live life to the max – not exclusively young people but Maoam’s target market which is broad and approachable”.
The 30 second ad will air for 10 weeks, and forms part of the brand’s first-ever international campaign. It will be supported by a series of additional content films on Facebook, along with video on demand, digital and PR activity.
Herwig Vennekens, Managing Director of Haribo UK, commented: “We wanted to create a selling idea that illustrated the uniqueness of our product and the fun nature of our Maoam brand. In ‘Full On…Till It’s Gone’ we are confident that we have this.”