Mark Anthony Brands has unveiled Lemada, a new canned vodka lemonade.
Lemada is available in two flavours, Tangy Lemon and Juicy Raspberry, and is made with triple-distilled vodka, real lemon juice, 100% natural flavours and no artificial sweeteners.
It comes in 250ml cans and, at 4% ABV, bucks the current trend for higher-strength RTDs.
The manufacturer said it has “a crisp, clean, and vibrant taste that’s as refreshing as a cool breeze on a hot day”.
Richard Ingram, Europe MD at Mark Anthony Brands, said: “We’ve been lemon obsessed for the past year dreaming up a Lemada world. So we are thrilled to introduce Lemada to the UK with a truly unique, premium and refreshing vodka lemonade option.”
Retailers should visit lemadavodka.com/contact for stock enquiries.