Boost Drinks has expanded its partnership with Leeds United, marking the functional drinks brand’s third consecutive year as an Official Partner of the football club.
The agreement see Boost Drinks stadium branding extend across the west stand, player tunnel and three external banners, reaching millions of viewers globally when games are on TV.
As an official e-Premier league partner, Boost Drinks will also be the shirt sponsor for all club playoffs and grand finals organised by the Premier League.
Boost fridges will be sited in four of the official Leeds United retail stores and Boost Energy, Boost Iced Coffee and Boost Sport will also be available at the stadium on match days, alongside product sampling.
Adrian Hipkiss, Marketing and International Business Director at Boost Drinks, said: “It’s been a pleasure witnessing the Boost brand go from strength to strength, and we are confident that our work with the club will help elevate our brand health further.”