KP launches Tyrrells PMPs

Tyrrells £1 price-marked packs

KP Snacks has added three of the most popular flavours from its premium snack brand Tyrrells to its £1 price-marked pack range.

Available now, the new Tyrrells £1 PMP 60g packs are available in three flavours: Lightly Salted, Sea Salt & Cider Vinegar, and Mature Cheddar & Chive.

The KP Snacks £1 PMP range is currently outperforming the category at +13.5%.

Matt Collins, Trading Director at KP Snacks, said: “We are extremely excited to be launching three core Tyrrells products as £1 PMPs. Tyrrells is already a well-known and much-loved brand, and by moving into PMPs, we can offer great value whilst widening our appeal.”

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This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.