Premium alcohol-free lager Kingfisher Zero has been named as a sponsor of the Royal Parks Half Marathon.
Taking place on Sunday 13 October, the race is considered as one of the UK’s most scenic half marathons, taking runners through Hyde Park, The Green Park, St. James’s Park and Kensington Gardens. Kingfisher Zero will be available to enjoy in the event village in Hyde Park.
Andy Sunnucks, Senior Brand Manager at Kingfisher Drinks, said the deal would further raise the profile of Kingfisher Zero and underscore the growing appetite for no- and low-alcohol brands.
He added: “The partnership is a first for the Royal Parks Half and we are delighted that our product will help quench the thirsts of both runners and their supporters on the day.”