World of Sweets has added a new range of freezable ice pops from the Jolly Rancher brand to its American confectionery offer.
With annual sales of around $331m, Jolly Rancher is America’s leading hard candy brand and the ice pops come in its four most popular flavours: Blue Raspberry, Green Apple, Cherry and Watermelon.
These are available as on-the-go singles, with an RSP of 20p.
Kathryn Hague, Head of Marketing at World of Sweets, said: “For retailers, adding this freezable will bring your customers a tasty, low-cost treat from an American brand they already trust and enjoy.”
