Jisp has launched a new weekly in-app competition that gives shoppers the chance to win up to £50.
The competition introduces Jisp’s Scan & Win technology into its Scan & Save loyalty app, giving shoppers the chance to win from £1 to £50 every Friday.
Each competition runs alongside one of Jisp’s brand partner’s promoted products and all shoppers need to do is to scan that product in a Jisp retailer’s store, with no purchase necessary.
This creates a compelling reason for shoppers to visit their local convenience store to engage with a promoted product, driving footfall and increasing the opportunity of purchase and incremental spend for the retailer and brand.
The competition is now a permanent feature of the Scan & Save app with no limited time period. Each competition is promoted through the app, via targeted email and on Jisp’s social media channels to reach the highest number of its users, with no one excluded from taking part.
“The launch of Scan & Win competitions into our Scan & Save app was a logical step for us, joining together two proven and successful Jisp products,” said Jisp boss Ilann Hepworth.
“We wanted a genuine way to reward shoppers and add value to their weekly budgets with a campaign that didn’t require them spending anymore. There’s no requirement for the shopper to purchase, only scan. What that shopper does or doesn’t choose to purchase after that action is entirely their decision, there is no pressure.”
