Independent retailers will have the opportunity to set up loyalty schemes under their own brands using the same tech as Jisp’s Scan & Save concept after the retail technology company announced plans to provide a white label version of the proposition.
Jisp made the decision after acknowledging a lack of loyalty schemes available to retailers outside of the large multiple supermarket groups and wanted to provide a solution for retailers and wholesalers to adopt independently. The firm claimed that the time was right to open the solution up to other businesses who wished to run a loyalty scheme, but did not have the technology or resources to do so themselves.
The platform also comes with a significant and established retail media proposition including in-app advertising, competitions, targeted email and push messaging, to help businesses maximise their promotional and commercial opportunities.
“We’ve spent the last three years developing and perfecting our loyalty and rewards platform, Scan & Save, which has done a brilliant job of providing independent convenience store owners the chance to build customer loyalty while also driving sales and footfall,” said Ilann Hepworth, managing director at Jisp.
“Over the course of the past six months though, it has become clear through conversations we’ve had with retailers, wholesalers and the media, that there is a clear and pressing need for more loyalty and rewards schemes, outside those employed by the big multiple supermarket groups. We hope to help those businesses who want their own loyalty scheme but don’t have the time, expertise or resource to develop one, to bridge that gap in the market.”
Scan & Save, will continue to provide a branded loyalty and rewards platform to independent convenience store operators and looks to build on its record performance reported earlier this year with a targeted store recruitment strategy in H2 of 2024.
