Mast-Jaegermeister has extended its nationwide partnership with Deliveroo to July as the Covid-19 pandemic continues and consumers increasingly turn to home delivery.
As part of the deal, 200,000 bottles of Jägermeister and Jägermeister Cold Brew Coffee feature a neck collar with a code redeemable on the Deliveroo app for a £5 credit when spending £20 with the delivery service.
The promotional collars run across 35cl, 50cl and 70cl bottle formats.
Also, 200 lucky consumers will receive an additional £50 credit when they use the Deliveroo app.
The partnership is supported digitally, with Jägermeister’s YouTube channel offering some suggestions for consumers planning a “big night in”.
Mast-Jaegermeister UK Marketing Director Nicole Goodwin said: “We have worked to continue our Deliveroo partnership following Covid-19 developments urging consumers to stay home. With these specialty bottles of Jägermeister we are providing our consumers and customers products and promotions that will support them during this uncertain time.”
