Cadbury is launching a Creme Egg competition in the run-up to Easter 2025, asking retailers across the country ‘How Do You Display Yours?’
‘How Do You Display Yours?’ invites retailers to dip into their imaginations and share their most innovative and eye-catching Cadbury Creme Egg displays. Any retailer who shares an idea via a specially-created form on the Mondelez trade site SnackDisplay.co.uk will be entered into a competition to win £1,000-worth of vouchers.
Four runner-up prizes ranging from £250 to £500 vouchers are also up for grabs, with the remaining winners bagging one of 25 vouchers worth £25.
The competition mirrors the consumer-facing ‘Admit It, How Do You Eat Yours?’ campaign.
Carianne Robertson, Brand Executive for Cadbury Creme Egg, said, “We’re really excited to be taking the annual ‘How Do You Eat Yours?’ campaign to a platform that retailers can engage with directly.
“Given the enthusiasm towards ‘How Do You Eat Yours?’ we wanted to create an opportunity for retailers to capitalise on consumer engagement, with the addition of 30 prizes to give further support and thanks to the retailers who have supported Cadbury throughout its 200-year history.”
Retailers can find confectionery and seasonal advice on snackdisplay.co.uk.
