Milk shake brand f’real has launched a new Mint Choc Chip flavour, which is due to hit blenders in May, for a limited time only.
Made with delicately minted, dairy ice cream and chocolate chips, the newest addition to the f’real fold follows the March launch of a Bubblegum flavour in the UK.
The launch will be supported with digital POS and social media assets, as well as brand-new packaging and fresh blender artwork.
Gemma Briant, Marketing Manager at f’real, said: “We’re confident that Mint Choc Chip will be another smash hit for f’retailers and consumers, as it has been heavily requested on social media, and has already proved hugely popular across the pond, as one of the top five bestselling flavours.”
Mint Choc Chip will be available through all f’real’s distributors, including Booker and Eden Farm.
It has an RSP of £3 to £4, dependent on retailer discretion.