As click-and-collect becomes increasingly popular with internet shoppers, a new online venture is giving c-stores a chance to cash in on the trend.
There will be over one billion parcels shipped this year and around half of online retailers do not yet offer a click-and-collect option. CornerDrop addresses this by allowing consumers to pick up their parcels from a convenient local location, and avoid the hassle of missed deliveries.
The idea is similar to Amazon’s partnership with the Co-operative, where parcels are deposited in a bank of orange lockers for customers to collect. With CornerDrop however, retailers hand the parcels over on receipt of an identifying code, giving them the opportunity for some customer interaction and potential additional sales. This also means valuable space on the shop floor isn’t sacrificed for a row of metal boxes.
It is free of charge to become a CornerDrop location and stores are paid 50p per parcel. Retailers can control the maximum number of parcels received in a given day, and so avoid being deluged with boxes during the Christmas rush or other busy times.
The business is actively expanding its network, and is looking for more locations in 2016.
Further information about the service can be found on the CornerDrop website.
