Cîroc has unveiled a brand-new limited edition spirit drink: Cîroc Strawberry Limonade.
The launch marks the brand’s first coloured liquid, giving consumers “a taste of the sun-kissed coastline of the French Riviera”.
It will be supported with social and digital out-of-home media from April to September, as well as terrace takeovers and cultural partnerships.
Cîroc Strawberry Limonade (ABV 30%) comes in a 70cl bottle with an RSP of £35.50. It is available to order now, with an official launch date of 1 April across grocery, wholesale and digital channels.
