Mangrove Global has been named as UK distributor of Cincoro Tequila.
The move by the luxury brand into the British market comes with tequila the fastest-growing spirits category in the UK, growing by 9.1% at the end of 2023.
Cincoro Tequila was launched in 2019 by basketball legend Michael Jordan and four other NBA stars. It has since won more than 29 awards in accredited spirits competitions.
Three of the brand’s five expressions are available from Mangrove: Cincoro Blanco (RSP £90), Cincoro Reposado (RSP £120), Cincoro Añejo (RSP £150).
Mangrove Global MD Nick Gillett said: “We are delighted to welcome multi-award winning Cincoro Tequila to Mangrove Global in the UK.
“Interest in tequila in the UK continues to grow at pace, particularly at the premium end of the market, with a focus on quality, pure flavours, sustainable practices and an engaging backstory.”