Perfetti Van Melle’s lollipop brand Chupa Chups has launched its first-ever advent calendar.
Each of the calendar’s 24 doors hides a different treat, from classic lollipops to jellies and bubble gum. Consumers can look forward to discovering favourites like Melody Pops and Big Babol, as well as a selection of lollipops from ‘The Best Of’.
The Chupa Chups advent calendar is available in display cases of six from CJ Lang with an RSP of £6.99.
The launch comes with the brand’s market value climbing to £17.4m, an 8% year-on-year increase.
