Frozen pizza brand Chicago Town has announced the launch of two frozen desserts in a move to elevate its Big Night In offer.
Chicago Town Cookie Bars (234g, RSP £3.95) offers four individual bars that combine milk and dark chocolate chunks and topped with milk chocolate chunks and pink and white marshmallows.
Chicago Town Chocolate Brownies (260g, RSP £3.95) consists of four brownies topped with a caramelised cookie crumb.
Both are suitable for cooking in the oven and microwave straight from the freezer.
Their launch means retailers can now offer a Chicago Town frozen meal deal consisting of pizzas, a Tiger Crust Garlic Bread and a dessert.
The NPD comes after the launch of Chicago Town’s £4.5m refreshed masterbrand campaign, ‘Feed Your Urge. Go To Town On It.’
