Cathedral City has expanded its kids snacking range with the launch of Cathedral City Bites.
Specifically designed with children in mind, Cathedral City Bites is made with no artificial colours, flavours or preservatives and comes in nets of 6 x 20g individually wrapped cheeses.
Launching into Morrisons from 12 August ahead of a wider roll out, the NPD features fun and eye-catching packaging, as well as child-friendly ‘tear here’ instructions to improve accessibility and ease of use for kids.
Lissie Bernard, Brand Manager for Cathedral City, commented: “We have seen a noticeable demand for more nutritious lunch box snacks that don’t compromise on taste or convenience.
“Our new Cathedral City Bites perfectly meet this demand by combining the delicious taste of Cathedral City cheese with a nutritious and tasty snack in a child-friendly format.”