Campo Viejo Rosé has been given a packaging makeover; new bottles boast a vibrant turquoise and silver design.
The packaging, selected by consumers from three potential designs, also features a new screwcap for easy and convenient opening, whilst conserving the fruit flavours of the new 2019 vintage.
The new packaging highlights the brand’s premium cues with descriptors both in English and Spanish to highlight the wine’s Spanish origin.
Lucy Bearman, Wine Portfolio Director at Pernod Ricard UK, commented: “Campo Viejo Rosé is vibrant, crisp and refreshing and this stunning new packaging embodies the very essence of these credentials.”
The new Campo Viejo Rosé (ABV 13.5%) packaging will roll-out across the off-trade from mid-October 2020, RSP £8.
