Cadbury has unveiled a sleigh-ful of new products ahead of the Christmas, as well as a brand-new look across its seasonal range.
Products have new and eye-catching designs that dial-up the ‘specialness’ and build on the seasonal and gifting cues on pack.
Alongside a host of returning favourites, the new lines include:
Cadbury Mini Snowballs Bar
Cadbury Mini Snowballs Bar sees the combination of the #1 Christmas sharing novelty product, Mini Snowballs with the nation’s #1 chocolate, Cadbury. The treat comes in the Cadbury heartland tablet format, which is ideal for both sharing and self-treat occasions. Mondelez said retailers can use the bar to get a fast start to the season and drive repeat purchase rate. RSP £1.49. Weight 110g x 20 per case.
Cadbury Dairy Milk Winter Mint Crisp
Cadbury Dairy Milk Winter Mint Crisp is a top performer at Christmas and is now available in a 360g block format. RSP £3.99. Weight 360g x 13 per case.
Cadbury White Jingly Bells
Cadbury Jingly Bells is expanding its range with a brand new White addition for 2022. Jingly Bells are individually wrapped in large sharing pouches and have an eye-catching seasonal design of snowflakes on a cosy knitted background. RSP £1.49. Weight 72g x 16 per case.
Cadbury Chunk Collection
The brand new Cadbury Chunk Collection offers individually wrapped chunks of Cadbury Dairy Milk, Cadbury Dairy Milk Caramel and Cadbury Dairy Milk Wholenut. Mondelez said the product has an aspect of versatility that allows retailers to tap into various seasonal shopper gifting occasions. RSP £5. Weight 243g x 5 per case.
Cadbury White Santa
Mondelez is rolling out a brand new chocolate Santa, made from indulgent Cadbury White. The flavour is accompanied with a design of Santa wearing white, rather than his traditional red. RSP £2.99. Weight 100g x 8 per case.
Cadbury Dairy Milk Advent Bar
The Cadbury Dairy Milk Advent Bar offers chocolate lovers a brand new festive challenge. Dairy Milk Chocolate is sectioned into 25 individually numbered chunks that can be broken off and consumed each day in the lead-up to Christmas. Retailers can join in the fun by encouraging shoppers to take part in the ‘One Chunk A Day Challenge’. RSP £3.49. Weight 270g x 14 per case.
Cadbury Dairy Milk Tins
Tins are growing in Christmas confectionery and Cadbury has launched two new additions to the category, filled with Cadbury Chunks. Small Tin: RSP £5.99. Weight 396g x 6 per case. Big Tin: RSP £12. Weight 850g x 1 per case.
Cadbury Heroes Game Tin
Mondelez has rolled out a brand-new version of its popular Cadbury Heroes tin that features – as well as the usual treat-sized shopper favourites – a built-in version of the game Who Am I? RSP £12. Weight 900g x 1 per case.
Cadbury Favourites Selection
Finally, the brand new Cadbury Favourites selection box offers several Dairy Milk treats including a sharing bag of Buttons, a box of Fingers, a Twirl bar and a 100g tablet. The stand-out design includes the label “for someone special”. RSP £5.95. Weight 370g x 7 per case.
