Convenience channel consultancy C-Store Collective has teamed up with SOLUM, a leading provider of Electronic Shelf Edge Labels (ESELs).
The firm claimed that ESELs are a smart, time-saving solution that enables retailers to update prices across their entire store in seconds without the need for printing and swapping tags. It highlighted that ESELs also eliminate pricing mistakes because shelf prices will always match till prices, keeping customers happy and avoiding awkward conversations.
ESELs enable stores to run promotions instantly, launching discounts and flash sales with a click, meaning that retailers can stay competitive and agile. What’s more, less paper and less labour means retailers can boost both efficiency and sustainability, whilst gaining more time to focus on business growth, stated the company.
Mike Igoe, Co-founder of C-Store Collective, said: “Retailers have enough on their plates. SOLUM’s ESELs take the pain out of pricing—
saving time, improving accuracy, and letting retailers get on with what really matters: serving customers and growing their business.”
Mark Duckworth, Country Manager at SOLUM, added: “We’re proud to partner with C-Store Collective to bring our ESEL technology to
convenience retailers. It’s a simple, effective solution that delivers real results for stores and their customers.”