BuzzBallz Cocktails has launched a new limited-edition 1.75 litre large format in anticipation of a surge in at-home drinking as Christmas approaches.
BuzzBallz Biggies (13.5% ABV) is available now in cases of 3 x 1.75 litre bottles. It comes in three flavours –Strawberry ‘Rita, Tequila ‘Rita and Choc Tease – with a £28 RSP.
The large-format bottles have screw-top lids and are ready to pour and share, with each containing almost nine servings.
Ready to drink and fun they are already a hit in the States, especially for taking to parties. The screw-top lids mean the sharing-sized ballz are portable and can be stored in the fridge.
David Relph, Country Manager UK and Ireland, commented: “Our single-serve BuzzBallz Cocktails have enjoyed real success in the convenience retail sector since launch last summer and we know the time is right for us to launch this larger format into the UK market – we know our fans are ready for it.
“Plus, we’re keen to make sure our offering stays lively and varied in Scotland to ensure we are helping stores cater for their shoppers by offering the right products at the right time, and we are expecting increased shopper demand for take-home formats suitable for sharing.
“Consumers want a variety of fun and exciting quality premixed cocktails that taste good, at a decent price. We’ve selected the flavours showing the strongest demand and growth in Scotland and we know our fans will be buzzing with excitement when they see Biggies in store. In addition, the green, red and white colours fit into the festive colour scheme.”
Retailers should visit UK distributor Hammond’s website for further information or to request a store visit.
