British snack producer Burts is preparing to launch new Herb Roasted Chicken hand-cooked chips next month.
The new variant will join the brand’s core range and be available in 40g and 150g pack sizes.
Herb Roasted Chicken is a brand-new flavour for Burts, designed to meet demand for premium, savoury hand-cooked snacks. The product features real chicken seasoned with a blend of sage, parsley, rosemary, and thyme.
The product is gluten free and contains no added MSG, artificial colours, or artificial flavourings. The Burts range is made from locally sourced potatoes from trusted British farmers.
The launch comes with the hand-cooked crisps market in growth, with a current value of £293m.
