Border Biscuits has highlighted its commitment to improving the environmental impact of its business by removing 90% of plastic from packaging as part of a wider £1.6m investment in its products and processes.
The brand is changing its packaging to feature recyclable cardboard as it targets a significant increase in the sustainability of its products.
Alongside the removal of 90% of plastic, the overall weight of the Ginger, Classic and Traditional retail packaging has been reduced by 50%. As a result, double the amount of packs can fit onto a single pallet, making the transportation of products more environmentally friendly and further reducing the company’s carbon footprint.
In addition to unveiling new packaging, Border Biscuits has given its logo a more premium look.
Suzie Carlaw, Marketing Manager at Border Biscuits, said: “As a business we are continuously looking at ways to improve our products and processes and the launch of this new packaging is the latest exciting development in that work.
“Innovating to reduce single-use plastic has been a key focus over the last 12 months and our new packaging means we can address the environmental concerns of our customers without compromising on the high quality of our beautifully crafted biscuits.”
For more information on Border Biscuits and its products, please visit borderbiscuits.co.uk.