Bestway Vans Direct has teamed up with snacking giant pladis to raise money for frontline services within the NHS.
The Vans Direct team donated their personal incentives and commissions from all biscuit sales over the last few weeks. Their generosity was then matched pound for pound by pladis, to reach a total of £7,537.32.
All monies raised will be donated to the NHS in the face of the coronavirus pandemic to help focus supplies where they are most needed.
Bestway Wholesale boss Dawood Pervez said the “fabulous” initiative showed “just how passionately everyone is feeling in wanting to help and support frontline essential workers.
“Times are tough for all right now and to donate part of their earnings is a real testament to how strongly everyone feels.”
Scott Snell, Customer Vice-President at pladis UK & Ireland, said the company was bowled over by the sentiment of the Bestway Vans Direct Team in giving up their personal commissions: “We felt that this was an exceptionally selfless act made by the Vans team personally that was worthy of recognition, so we promised to match pound for pound what the team could raise.
“We know that the humble biscuit has been bringing people together for generations, so it’s great that we can make a small contribution to a hugely worthy cause.”
