Bestway Wholesale has extended its digital services to include WhatsApp for its customers.
The Bestway WhatsApp service has been customised to provide retailers with personalised deals, promotions, video advertising, latest brochures, new products, services, and news for their regional area.
Bestway carried out a soft launch of the app service at its annual Thank You event across all 57 depots at the beginning of the year. It has already seen a few thousand customers opt-in in the first two weeks.
Dawood Pervez, Managing Director at Bestway Wholesale, said: “More businesses are relying on innovative technology with the use of apps to reach customers as a communication business tool, and Bestway believes that communicating to customers directly strengthens our relationship to provide tailored messages that they can easily access for the latest updates of the business.”
