A nine-year-old boy from Northern Ireland has seen his drawing of a sweet-eating monster inspire the packaging design of Spar’s newest confectionery launch.
Archie Barr of Ballygally in Co Antrim showed his drawing of a packet of imaginary ‘Wobbly Jelly Monster’ sweets to Chris Todd, owner of the village’s Spar store, who was so impressed that he shared the idea with Henderson Group, which owns the Spar franchise in Northern Ireland.
The drawing was then passed to Henderson’s Spar UK colleagues, who incorporated a graphic inspired by it into the packaging design for new Fizzy Fangs.
The product is now stocked in more than 1,250 Spar and EuroSpar stores across the UK.
Archie said: “I didn’t believe my daddy when he first told me my sweetie drawing had been shared with Spar and inspired the new Fizzy Fangs monster. It’s been so exciting! The sweets taste amazing, and the packaging looks awesome. I’m so happy that Chris from Spar Ballygally shared my design!”
Chris, who runs Spar Ballygally with his dad Graham, added: “We were so impressed with Archie’s drawing that we had to pass it on to our partners at Henderson Group.
“We are the first store to stock Fizzy Fangs so all our locals can pick up a bag of Archie’s sweets, and we’re delighted to have had him in-store to help unpack the first boxes and sell the first bags. When Archie first gave me his drawing, he said it would be a top seller, and I think he’s going to be right!”
