Annual wholesale and convenience charity bike ride to take place in Bosnia

MAG charity ride

The annual grocery, wholesale and convenience retail charity bike ride, set up in 2015 by Sugro Managing Director Neil Turton and TWC Development Director Tom Fender, to raise money for the Manchester-based landmine clearance charity, Mines Advisory Group (MAG), will return as an overseas trip in 2022.

Bike Bosnia 2022 will take place across the Western Balkans, starting in Dubrovnik on 10 June and finishing in Sarajevo on 15 June.

The 2022 ride will be the sixth international ride – the previous five challenges have taken place in regions which, like Bosnia, are impacted by the legacy of conflict including Laos, Sri Lanka, Vietnam and Cambodia. To date, the rides have raised £730,000 for the charity.

Turton said: “After a challenging 2021, we are delighted to be able to return to an international bike ride for 2022.

“We managed to hold seven individual day rides in the UK last year, which were fantastic, but we’re excited to head overseas again, to one of the countries where MAG is making a huge difference to the people living there.”

Fender added: “The devastating conflict in the Western Balkans ended in 1995. The war claimed an estimated 100,000 lives and displaced another 2.2 million people.

“Many people will recall seeing the horrific images on the news. ‘Bike Bosnia’ will allow riders to learn more about the deadly legacy of the war — the deadliest European conflict since World War II — whilst raising funds for a fantastic cause.”

Places are still available for the Bike Bosnia event and the organisers calling for more riders to get involved. For more information about the ride, or about sponsorship opportunities, email sarah.tavener@maginternational.org.

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This website contains images and information relating to tobacco products. Please do not view if you are under 18 years of age.

This publication contains images and information relating to tobacco products. Please do not view if you are under the age of 18 years old.